TopStep Partners – iGaming Affiliate Network Logo

Casino Affiliate Programmes That Accept Organic Social Traffic

7 casino programmes in the TopStep Partners network accept Organic Social traffic. Unpaid posts on social platforms.

7Programmes accepting Organic socialOpen to live partners now.
28Markets covered
2Commission models

Running Organic social traffic

Organic social means unpaid posts on social platforms: a page, a community, a profile that recommends casinos. The platforms permit it within their community standards, but each market's advertising rules still apply because a recommendation to play is advertising, and the Netherlands' untargeted-advertising ban in particular has reached organic social activity.

  • Age-gate pages and groups where the platform allows it, and keep gambling content away from audiences under the local minimum age.
  • Disclose affiliate relationships in the post, not only in a profile link. Regulators and platforms both check the post.
  • Build on platforms where you own the audience relationship. A platform policy change should not take your whole channel with it.

Correct at the time of writing; check the current rule with the regulator or platform named above. Not legal advice. Your deal terms take precedence.

Markets these programmes cover

Open a market for its regulator and its full channel list.

Markets covered by programmes accepting Organic social
NameProgrammes
7 programmes
6 programmes
6 programmes
5 programmes
5 programmes
5 programmes
4 programmes
3 programmes
3 programmes
3 programmes
3 programmes
3 programmes
3 programmes
2 programmes
2 programmes
2 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes
1 programmes

Commission models

Commission models run by programmes accepting Organic social
NameProgrammes
CPA: flat fee per qualifying player
5 programmes
Hybrid: flat fee plus RevShare
2 programmes

Other channels these programmes accept

What else you can run on the same brands without changing programme.

Other channels accepted by programmes that permit Organic social
NameProgrammes
7 programmes
7 programmes
7 programmes
7 programmes
6 programmes
6 programmes
6 programmes
6 programmes
5 programmes
5 programmes
5 programmes
1 programmes

Channels no programme here permits

None of the programmes accepting Organic social allow these. An unlisted channel is prohibited, not unspecified.

Google UACNative adsPush notificationsPops / clickunderRetargetingAdult trafficSchemesMotivated / incentivizedCashback / loyaltySub-affiliates

Running Organic social?

Declare every channel you run when you apply: it decides which casinos you can be placed on, and a channel you leave out can later void the commission on that traffic. Read traffic sources for the full picture.

New casinos, better deals

New casinos on the network, deal changes and practical notes for affiliates. A few emails a month.