The model in one line
RevShare pays you a percentage of the net revenue your players generate, every month, for as long as they keep playing. Revenue share marketing pays for the relationship rather than the acquisition.
Monthly earnings = players × net revenue per player × share %Because it compounds, a revenue share is worth very little in month one and a great deal in year two. The RevShare calculator makes that curve concrete.
What net revenue actually means
This is the term that decides what your percentage is worth, and it is not standardised. Net gaming revenue (NGR) starts from what players lose and then subtracts things. Which things is the negotiation.
| Deduction | What it means | Why it matters |
|---|---|---|
| Bonuses | The value of bonus money credited to your players | The largest deduction on most deals, and the one that varies most |
| Payment fees | Processing costs on deposits and withdrawals | Small but constant |
| Gaming duty | Licence-linked taxes in regulated markets | Substantial in a regulated market, absent in others |
| Platform fees | A share paid to the game suppliers | Sometimes deducted, sometimes not. Always ask |
| Chargebacks | Deposits reversed by the player's bank | Reasonable to deduct. Check the definition is narrow |
Negative carryover, the clause to check first
A month in which your players win more than they stake produces negative net revenue. Negative carryover decides what happens next: whether that deficit is wiped at month end, or carried forward and subtracted from your next positive month.
With carryover, one lucky player can hold you at zero for months while you keep sending traffic. Without it, every month starts clean. It is the most expensive clause in a RevShare contract and it is usually one line long.
How affiliate RevShare payouts work
Affiliate RevShare payouts run on a monthly cycle rather than on demand. A month's revenue closes, the operator reports final figures, your share is confirmed, and the balance settles.
- Your players generate net revenue through the calendar month.
- The casino reports the month's figures once it closes. Bonus costs and chargebacks are already netted off at this point.
- Your share is confirmed and credited to your balance.
- The balance is settled within the first ten business days of the following month, paid to your own crypto wallet.
- Anything under the minimum threshold rolls over to the next cycle rather than being lost.
Two things catch people out. Revenue from late in the month still waits for that month to close, so your first payout is always further away than it feels. And a reversal, such as a chargeback on a deposit that has already paid out, is corrected in a later cycle rather than by editing history.
Lifetime, and what it is worth
A lifetime revenue share means the attribution does not expire. You keep earning from a player for as long as they play at that casino, not for a fixed window. That is what makes the model worth waiting for, and it is why your retention assumption is the most important number in any projection you build.
Our ceiling is up to 50% lifetime, again a programme maximum rather than a standard rate. Where a casino runs a revenue-share model, and in which countries, is on the coverage pages.
